Between 2009 and 2023, a series of large-scale trade fair stands were developed for HP Inc. at FESPA events across Europe. Covering up to 900 sqm, the projects included concept and design, project management, construction, and print management. Each stand featured themed application areas, live demos, and digital tools such as the HP Dynamic Presenter App, positioning HP as a leader in graphic printing innovation.
Company / Division:
Hewlett-Packard / GSB EMEA
Type of Project:
Trade Fair Stand
Location:
Worldwide
Year:
2009–2023
Areas of Responsibility:
Stand Concept & Design, Stand Construction & Management, Graphic Design, Print Management, Print Application Presentation
Highlights:
900 sqm Stand, Sign & Display „Experience World“, Entire Stand as Print Sample, Multiple GBUs Presented, Virtual Experience with the HP Dynamic Presenter App, and the HP FESPA App developed by ArtLab Studios Digital, Services
